"We need some one who can deal with a high degree of complexity and understands statistics and statistical analysis who can deliver a clean modern fresh design."
- Client
Reveal CX is a Saas quality monitoring tool that allows users discover root causes of business performance issues. The challenge with this project was taking a highly complex legacy program and addressing the the user experience and user interface challenges that come with a robust and highly complex piece of software.
Dermavenue is high-end & medical grade skin care site. The site was designed from scratch on top of a Joomla CMS. The biggest challenge was creating a user interface that was fresh and new yet accessible to a fairly wide older demographic.
"The logo needs to look high-end, like something you might see on Rodeo Drive."
- Client
"I want a logo that has 'energy', doesn't look to polished, feels off the cuff, personal, and friendly."
- Client
Hipdigz was a sharing economy startup that needed branding, a site prototype and a deck to shop to investors. The challenge was creating an intuitive, mobile friendly interface that had a little more "edge" than Airbnb.
Emote is a big-data text analysis tool which measures the emotional content of online comments. The design challenge with this project was creating a user interface and information design prototypes that would allow the user to navigate and comprehend the data samples. The interface design had to account for overlay of multi-dimensional graphic, location, spectrum, and time related metrics all in one interface.
"The logo needs to communicate the spectrum of emotion that our tool measures"
- Client
"The Logo needs to bold, modern and conservative"
- Client
Lewis Kappes, a law firm from Indianapolis established a West Coast branch in an effort to better serve their Entertainment and Technology clients. They needed a branding online presence that more closely matched the aesthetic of their clientele.
"The Logo need to communicate strength, and match the existing ETI logo"
- Client
NetZero Plus is a training program and facility retrofit championed by the IBEW as an example of best practices in new electrical technologies.
Most of the work I have done for Volkswagen is covered by NDA agreements. Unfortunately I can only speak in a general way about these projects. While in their employ I developed, designed, and presented advanced concepts for VW & Audi. Projects involved global design strategy, future vehicle and service concepts, as well as branding and identity development for products & services. Different projects involved art direction, information design, presentation decks, books, posters, promotional materials, photography, copywriting, and media interviews.
This confidential project was a prototype for a web-based configuration tool that involved a future product and service proposal.
Mobile-first micro-site build from client artwork
During my tenure at Volkswagen Design Center California, the studio moved to Santa Monica and I was asked to create a video that would introduce the new studio to the rest of the Volkswagen concern.
"We need a logo that is simple, clean, iconic, and draws attention to the new facility" - Client